The LUVA Series — Comfort That Moves With Your Life
Homes change by the hour. The LUVA Series answers with soft, enveloping forms and intuitive movement — designed for real New Zealand living, and future-ready for expanding colors and materials without changing the comfort ethos.
Why We Created LUVA
Modern homes shift from focus to conversation, from quiet to lively, often within minutes. LUVA supports that rhythm: comfort that doesn’t ask you to stay still. Warm silhouettes, rounded ergonomics, and intuitive movement help you settle in naturally.
The LUVA framework is finish-agnostic: as the family grows (new colors, textures, or fabrics), the core promise remains — soft support, easy posture, and a visually gentle presence in real spaces.
For Real NZ Homes
- Compact, not fragile: soft curves reduce visual clutter in smaller lounges.
- Easy to live with: tactile upholstery options (e.g., velvet, bouclé) balance warmth and durability.
- Conversation flow: swivel variants let you pivot toward people or light — no shuffling.
- Neutral-friendly palette: pairs with light oak floors, white/neutral walls, and simple décor.
Whether you prefer a textured hand-feel or a smooth sheen, LUVA finishes are chosen for life first — friendly to daily routines, children, pets, and the honest pace of a New Zealand household.
Behind the Design
LUVA’s engineering is deliberately quiet. A curved shell hugs the shoulders and lower back; high-resilience cushioning keeps its form over time; swivel bases (where equipped) use smooth, low-noise bearings. Pocket-coil support (on select models) layers structural integrity beneath softness. The result is posture freedom without slouch fatigue.
- Curved shell geometry → natural shoulder and lumbar support
- High-density foam / optional pocket coils → lasting comfort + shape retention
- Swivel mechanism (on swivel models) → effortless orientation changes
- Material system → future-proof expansion across colors/fabrics
Living with LUVA
Saturday sunlight. Weeknight movies. A quick check-in with the kids. LUVA adapts without making a scene: turn to face the room, ease back into quiet, or settle in with a book by the window. Comfort becomes something you do, not something you pose for.
Explore the Collection
LUVA is a growing family. Browse current finishes and stay tuned for new colors and materials as the series expands.
FAQ
What defines the LUVA Series?
The LUVA Series blends soft, enveloping forms with intuitive movement. It scales across colors and materials while retaining the same comfort ethos.
Is LUVA suitable for smaller NZ homes?
Yes. The compact footprint and soft visual volume make it easy to place in apartments, townhouses, and open-plan family lounges.
Do all LUVA models swivel?
Some variants include a 360° swivel base; others keep the same comfort language in a fixed base. Choose the orientation style that fits your room flow.
